Journalism, Mass Media and Communication Essay Example | Topics and Well Written Essays - 750 words

Journalism, Mass Media and Communication - Essay ExampleHe conducted a amount of experiments in an attempt to develop contrastive successful transplantation processes between his subjects and organs from animal. Brinkley was considered one the most coaxing and manipulative individuals in the united states during this period and he used his wit and strategies to succeed in various advertising activities and political endeavors. His readiness to gather and appropriately use large amounts of data presented with a lean of opportunities and this contributed towards his personal growth in the different activities he was engaged in (Kennedy, 2010). This section of the paper provide analyze the various advertising strategies that Brinkley used and how these strategies enabled him to develop into a great business and political disposition in the country. As a medical doctor, Brinkley opened a major clinic in Milford to enable him take to heart the locals who were suffering from male impotency. In this clinic, Brinkley xenotransplanted goat testicles into his patients as a promoter of curing importance, a bore that was viewed as rogue and out of line according to medical practice guidelines. However, Brinkley was loved and cherished by the locals who frequented his clinics in different separate of Kansas City. As a way of winning over the hearts of the locals, Brinkley take to employ a large number of the local residents into his clinics and accord them hefty wages. As a means of caring for his patients after the transplantation and prior to the exercise, Brinkley would personally weep his patients and provide assistance from the phone call to enable them recover well. This practice made him more popular especially during the 1918 flu pandemic that touched the Arkansas locals and cost widespread deaths and deva propertys. At a time when advertising using the public airwaves was tokenish and partly restricted, Brinkley decided to construct his own radio lie u, a means that he used to communicate his products. The idea of using radio airwaves as a means of advertising arose when he visited KHJ radio set in Los Angeles during one of his business and data collection trips. The decision to build a radio station presented Brinkley with a self-controlled media that enabled him to reach a large number of his target clients. He also possessed the ability and power to influence the thinking of people, an act he perfected by using his radio station to act as an opinion shaper in the country (Kennedy, 2010). The radio station created a number advertising opportunities and this allowed his business to grow and extend beyond the boundaries of Milford. The radio also provided a number of opportunities to the different businesses within the state, who would advertise their products at much cheaper prices as compared to other available means. This endeared Brinkley to the people of Milford and other parts of Arkansas and propelled his political ambi tions and career. Though he lost two attempts to be the governor, Brinkley was a serious contender, access second in the two successive elections. Despite the controversy that surrounded his professional and academic credentials, Brinkley was back up by over 30% of the voters in the two successive attempts he made (Lee, 2002). Legislative actions on media freedom The enshrinement of the first amendment into the united states fundamental law broaden the media space in the country and resulted into the expansion of media freedom and space. This amendment resulted into subsequent barring of the government from interfering with the processes of printing and circulating of media information and opinions in the country. The enshrinement of this amendment into the United States constitution presented the opportunity for the enactment and passage of more laws